How Dolan Cafeteria Achieved 158% Revenue Growth with Strategic Delivery App Optimization

• Revly Partner since 2025
• Locations: 2
• Operating on: Talabat, Careem, Noon

Key Results with Revly

• ‍‍‍Achieved 158% increase in overall delivery app revenue in June and July compared to April and May.‍
• ‍Orders grew by 131% across two branches, mainly focused on International City. ‍
• ‍New customer growth increased 86%, increasing their customer base and driving longer term loyalty‍
• ‍Average basket size increased 12% after menu optimizations

The Challenge

As Dolan Cafeteria assessed their overall performance they realised delivery apps had potential for growth but faced the common struggle many restaurants encounter: how to stand out and drive consistent growth across multiple delivery platforms in Dubai's hyper competitive market. Dolan Cafeteria is located in International City adding further to the amount of competition they faced.

Add to this they were starting their growth journey in the months leading up to summer - a period where restaurant sales usually decline in Dubai.

The team knew they needed two things to meet their delivery app goals - a customized marketing strategy and with small team, a platform to execute that strategy.

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The Turning Point: Driving delivery growth

Partnering with Revly gave Dolan Cafeteria access to tools and cutting edge indsutry expertise to build a delivery app growth strategy, see results in real-time and test and optimise their campaigns for better performance.

We conducted and found the key action items that would have the largest impact on overall delivery app performance during the summer.

Key growth drives included:

• Menu image revamp
• Menu description and categorization optimization.
• Rapid offer testing on Talabat, Careem and Noon
• Reporting dashboards in real-time
• Targeted CPC visibility ads

Why It Works: Customised Strategy = Delivery App Growth

Dolan Cafeteria didn’t just want a tool to help with delivery app marketing - they wanted a way to drive real, meaningful growth on delivery apps.

With Revly, they tested their way to system that drives consistently higher revenue during Dubai's summer months.

• What menu items should be prioritized
• What images drive a higher conversion rate
• What offers on each delivery app drive the most revenue and new customers whilst also maintaining profit.
• When and how to turn on CPC campaigns for added visibility

With a strategic approach, faster testing of campaigns, and less manual busy work of managing marketing day-to-day, Dolan was able to completely level up their delivery app presence and drive the next phase of their evolution as a business.

Join the Success Stories

Dolan Cafeteria joins other top UAE operators including Kayroo, Maiz Tacos, and Burger King who are scaling consistently with Revly's delivery app marketing platform.

Hundreds of UAE restaurant brands across 3000+ locations trust Revly to optimise their delivery app performance and drive revenue growth, even during off-peak months.

Ready to see similar results for your restaurant?

Book a free demo to discover how Revly can help your business win in the competitive delivery app landscape.